PROMOTION

Goal:  To market the Jefferson area by establishing a unified image and encouraging an exciting variety of activities for the community.

Promotion Projects:

  • Jeff from Jefferson videos
  • Amazing Race for Charity events in 2018 & 2019
  • Scarecrow Invasion ~Movie Edition in 2019
  • Trick or Treat Around the Square- annually
  • Annual Christmas Tree Lighting event – annually
  • Frequent Facebook posts & boosts for Shop Local
  • Swag bags for visitors
  • Masonic Lodge window displays
  • Historical plaques on downtown pillars
  • Jefferson, IA app coordination & updates
  • Smithsonian Institution HomeTown Teams exhibit at Museum in 2018.
  • Hit a Homerun promotion
  • Party in Arch Alley in 2018
  • Cash Mobs
  • Merchant Minute videos
  • Summer Selfie Safari
  • Way-finding signage collaboration
  • Collaboration of tourism efforts
  • Believe In campaign
  • Historical Plaque Walk in 2016
  • ISU Retail Scapes Studio
  • Google workshop on “Let’s Put Jefferson on the Map” in 2016.
  • Pedal Jefferson promotion in 2016
  • Greene Bell Pepper Challenge in 2015
  • Social Media team to work with business owners in 2015
  • Cross promotions
  • Fall Into Jefferson promotion
  • Image Assessment of Jefferson in 2015
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Calendar

December 2021

Mon Tue Wed Thu Fri Sat Sun
1
2
3
  • Greene County Historical Society Annual Meeting and Holiday Program
  • The Funky Zebras Boutique Ribbon-Cutting
4
  • Cookie Parade
5
  • Variety of Shops Open
  • Jingle into Junction
  • Tree Lighting Event
6
7
8
9
10
  • Horse-drawn Carriage Rides
  • Winter Festival of Trees
11
  • Winter Festival of Trees
12
  • Variety of Shops Open
13
14
15
16
17
18
19
  • Variety of Shops Open
20
21
22
23
24
25
26
27
28
29
30
31
  • History Boy Theatre Show